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Technology
Technology That Works Smarter

Technology-enabled advertising platform

Innovating Advertising With Location-First Precision

As the world’s first Mobile Location-Based Marketing (mLBM) platform, AWING combines cutting-edge algorithms, real-time insights, and a location-first design to redefine what’s possible in advertising, delivering campaigns that are precise, scalable, and truly revolutionary AWING is an AI-driven, location-first platform designed for efficiency, precision, and scale.

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2-sided marketplace with network effect (sharing economy model)

Designed Around Location

AWING’s location-first approach uses Wi-Fi as more than a driver of traffic - it’s the foundation for precision targeting. By tagging user locations at free Wi-Fi login, we turn physical spaces into actionable opportunities for advertisers:

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Hyper-Specific Targeting

Deliver ads based on exact location, from an entire shopping mall to a specific store. Target users by demographics and enable two-way interaction through surveys, polls, and feedback.
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Real-Time Relevance

Deliver campaigns that adapt to the audience’s context and behavior at that moment.
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Previously Unreachable Audiences

Advertisers can now connect with users in places and moments traditional channels couldn’t reach.

Advanced Algorithms That Work Smarter

At the heart of AWING’s platform is a suite of proprietary algorithms designed to optimize every interaction:

01

AI and Machine Learning

Predicts user behavior to refine ad delivery and increase engagement.

02

Proportional Fairness Allocation

Ensures traffic is distributed effectively across multiple campaigns, meeting KPIs for all.

03

Predictive Insights

Anticipates future needs to keep campaigns ahead of trends.

This isn’t just technology - it’s intelligence that drives results.

State-of-the-Art Infrastructure

From local campaigns to global rollouts, AWING’s architecture is built for reliability and scale

Cloud-Based Scalability

Seamlessly supports campaigns of any size with minimal setup.

High-Performance Computing

Ensures stable, fast, and secure delivery across all touchpoints.

Nearly Zero Downtime

Always live, always stable.

Effortless Integration

Works with most Wi-Fi systems and deploys easily through Open APIs. Optimizes existing infrastructure, reducing costs for network owners while generating new revenue.

Actionable Insights for Smarter Campaigns

AWING provides advertisers with performance data to optimize campaigns in real time, ensuring better engagement and more effective ad delivery - all while respecting user privacy.

Location-Based Tracking

Monitor performance by venue and time for unparalleled precision.

Actionable Analytics

Access data on lifestyle, spending behavior, demographics, mobility patterns, and ROI in real time.

Quick Adjustments

Adjust campaigns instantly to maximize impact and meet goals.

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Interactive Formats That Drive Engagement

AWING’s formats don’t just deliver ads - they create experiences:

Gamified Ads

Turn attention into action with interactive mini-games.

Vouchers and Offers

Provide instant rewards that drive immediate conversions.

Seamless Ad Flows

Ads integrated naturally into user behavior, enhancing rather than interrupting.

O2O Solutions

Link digital campaigns to offline sales, bridging the gap between clicks and in-store visits.

Geofencing Activation

Deliver location-triggered ads and promotions, engaging users at the right place and time.

And much more

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Advanced Targeting Without Privacy Risks

AWING’s geo-intelligence technology delivers precise, location-driven ads - without tracking personal data. Reach the right audience with confidence.
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